Take Off

TakeOffBlogTitle

About a year ago, Aurora Hikma was barely a seedling of an idea in our minds. It didn’t even have a name then. Day in, day out, we brainstormed and envisioned how to grow that seedling. Fast forward to about 3 months ago, when we came to the realization that waiting for ideal conditions to grow the seedling into a plant wasn’t going to work, and so we decided to launch it with the limited resources we have access to.

That is how this website was born. That is why I’m writing today to announce the launch of Aurora Hikma, one of the world’s first few digital agencies that focus on bridging the gap between English-speaking businesses and Arabic-speaking consumers.

Let’s face it: we live in a global, international world. A hundred years ago, no one would have dreamed of traveling all the way from Shanghai to Dubai or from Riyadh to New York in under 24 hours. But today we have achieved that and much more. All of this means that businesses no longer have to be restricted to local customers. Scaling your business has become 100x easier in the last decade with social media and digital PR.

You can sit in the comforts of your Manhattan skyscraper office and watch the sales roll in from all over the world, with a few clicks and a bunch of well-directed keyboard strokes. Or, if you are a small business owner, that could be you lounging on your worn-out-yet-comfy couch in your PJs, watching your bank account or PayPal balance swell.

For most English-speaking businesses, expanding to other English-speaking countries is quite easy. Sometimes it may even occur naturally, if your product is quite popular. After all, word-of-mouth is still one of the best ways to market, even in this digital age. However, expanding to a country that does not speak your language is quite daunting, and frankly, may not yield the results your business deserves.

But that is exactly where Aurora Hikma comes in. We step in, and take over the process of launching (and maintaining) your digital presence on the Arabic side of the Internet. Whether you want us to work with an existing marketing team to translate your current marketing campaigns, or you want us to build you a marketing campaign from scratch, we will bring your business into the spotlight in the Arab world.

Head over here to check out what services we offer. We look forward to breaking the language barrier for you!

Also, don’t forget to subscribe to our newsletter to receive updates and offers, and much more!

About The Author

Bouchra Rebiai

Bouchra Rebiai is the Co-Founder and Chief Wordsmith at Aurora Hikma: a digital agency providing Arabic translation and digital marketing services. An avid fan of science fiction, she translated Ancillary Justice, Ann Leckie's triple-award-winning debut novel, from English into Arabic. She continues to read as much as possible, and hopes to translate another novel soon!

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